There is little knowledge about a publicist’s profession or nature of work outside of the promotions industry. To overly simplify things, we would like to say that your publicist should be a friend who gives you advice with nothing but the best for your welfare in mind. A friend who will inspire you, protect you with no question, a confidant. At Perlas & Luna, our clients think of us as partners helping them lead the way into the future.
Of course this partnership is strengthened by our belief in the fact that the brand, media and message are deeply intertwined. We always integrate the extremely challenging and seldom mastered art of the connection-driven world of entertainment marketing: that sets us apart. Entertainment marketing has become one of the most powerful PR disciplines there is. This is our forte. This will be your advantage.
In addition to strategic and tactical entertainment competence, we integrate classic marketing and advertising knowledge. Cost effective maximum exposure and media mileage is what we want to deliver for every client from whatever sector across all media platforms. We think out of the box for every client.
Doing what is often done delivers predictable and average results. We find that unacceptable.